Market Segments
Hair Care
At NovoBliss Research®, we conduct specialized clinical studies for shampoos, oils, conditioners, serums, and other hair treatments, integrating clinical expertise, advanced methodologies, and volunteer assessments. By combining scientific rigor with consumer-centric insights, we deliver reliable data that supports product innovation, regulatory compliance, and market credibility.
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Skin Care
rigorously evaluate creams, lotions, serums, cleansers, sunscreens, and anti-aging products using a combination of scientific assessment and volunteer feedback. By measuring critical attributes and actionable insights that validate product performance and support credible claim substantiation. The outcomes provide brands with evidence-based results in safety, effectiveness, and consumer satisfaction.
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Oral Hygiene
Accurate claim substantiation is critical for the successful development and launch of oral care products. NovoBliss Research® conducts rigorous clinical evaluations to generate reliable, evidence-based data for toothpastes, mouthwashes, gels, and toothbrushes. Our studies assess key performance attributes ensuring that product claims are scientifically supported, regulatory-compliant, and aligned with consumer expectations.
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Baby Care
We conduct non-invasive, sensitive, and safe testing protocols for baby care products, ensuring high standards of dermatological safety and efficacy.
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Mother Care
claim validation for prenatal and postnatal care products, including creams, oils, supplements, and hygiene solutions. We evaluate safety, efficacy, and tolerability using advanced bio-instrumentation and clinical expertise to ensure trusted outcomes for maternal well-being.
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Colour Cosmetics
Clinical evaluations for colour cosmetics are designed to assess both aesthetic performance and functional durability under diverse environmental conditions. Studies focus on key product attributes and overall consumer satisfaction. By combining scientific assessment with real-world usage, these evaluations generate reliable, evidence-based data enhancing brand credibility, and ensure an optimal user experience.
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